WELCOME

Reign is a boutique clothing label, producing beautiful, quality garments that reflect the New Zealand woman’s unique fashion and lifestyle.
 
We’re based in Petone, New Zealand and all of our garments are 100% made in New Zealand and manufactured locally.


We manufacture both in-house, and using local outworkers. We are most well known for our merino garments, ranging from 320gm merino and merino suiting through to ultralight merino and merino body.

Our seasonal ranges are limited edition, ensuring that truly special pieces remain exclusive.

We offer personal shopping with designer Ara, and stylist Airini, by appointment.


 

Hours:

Tues-Fri      10am-5pm 

Saturday     10am-4pm
Stylist bookings available during the week and after-hours by appointment   ph:5893267  m:027 5840688